Dataquest International Limited approached us with a request to help them make the most out of their Google AdWords campaigns which they had been running for a some time but with limited success.
After identifying the most lucrative areas in their business we relaunched fresh new AdWords campaigns targeting customers in two or three main product categories supported by the company. We also advised on how to improve their on-line presence in order to foster new business as more products utilise hard drive storage and may, in the event of failure, look to the Internet for a data recovery service.
A new web site has been spawned from the original catering specifically for Apple consumers, which will be promoted throughout 2009, whilst work continues to increase the link popularity and overall traffic through Dataquest's flagship site.
