This is our very first look at a brand-new, next-generation, mid-size convertible Mercedes – however it isn’t a C-Class. automobile reveal comprehends this will be an all-new design meant as a catch-all vehicle for the little as well as mid-size premium convertible market, as well as it’s being lined as much as handle a new badge: Mercedes CLE, a nameplate the German brand has had for a while, however just recently renewed its trademark for. 
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Brand executives have spoken in the past of a requirement to minimize complexity in the Mercedes portfolio, reaching a high of nearly 50 automobiles in 2020 as well as only because of broaden additionally still, with the rollout of EQ-badged electric models.

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Speaking earlier in the year, Mercedes research study as well as advancement manager Marcus Schafer directed to the brand’s convertible offerings as being “high density”, with the just recently axed SLC, C-Class Cabriolet and E-Class Cabriolet all vying for area in a market that isn’t a huge money maker. 
However, Schafer admitted that from a branding point of view the coupé as well as cabriolet designs are important; for a premium vehicle business such as Mercedes, being in this area puts down an crucial marker.
“We want to focus on these models,” he explained. “They have their niche as well as their purpose. That’s why we are going to tailor precisely the ideal automobile in this segment. There’s a lot more to find on the coupé as well as cabriolet side in this mid-segment however it’s going to take a bit bit a lot more time before we can speak about it.”
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Before the new CLE shows up in 2023, the brand will reinvent the full-size SL as a sportier as well as a lot more purposeful using utilizing a new platform established by AMG. 
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