Mitsubishi has introduced a three-year calculated plan called ‘Drive for Growth’, which will see the brand introduce six all-new designs by 2020 as well as invest over 600 billion Yen (£4.04 billion). 
As part of the plan, the Japanese marque is targeting a 30 per cent improve in annual sales to 1.3 million automobiles globally. R&D funding has boosted by 50 per cent to 133 billion yen (£894 million) to additionally improve its existence in the EV market. 
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Mitsubishi’s product growth will focus on the four-wheel-drive SUV as well as pick-up ranges. In overall 11 designs will be launched, at a rate of two per year, while six will be totally new models; the just recently introdcued Eclipse cross is one of them. 
Mitsubishi likewise plans on broadening into core markets such as USA, China as well as Southeast Asia. A new assembly plant was just recently opened in Indonesia, additionally improving Mitsubishi’s existence in the Southeast Oriental market. It likewise expects to double its sales in the Chinese market to 220,000 units by 2019. 
Despite the big investments in product renewal as well as R&D, Mitsubishi likewise plans on minimizing production costs by 1.3 per cent per year. additionally expense optimisation comes courtesy of the Renault-Nissan-Mitsubishi alliance as well as the shared resources between the three marques.
What would persuade you to get a Mitsubishi over other brands? let us understand what you believe below…