exactly how long do you believe it takes to introduce a new cars and truck company? In the situation of Polestar – the new electrified performance brand that sits within the Volvo cars and truck group – it’s just two years.
Back in 2015 on a frozen test track in Sweden, Volvo CEO Håkan Samuelsson, while examining an early production version of the Volvo idea Coupe, made a decision that it shouldn’t wear a Volvo badge – however something different. as well as Polestar was born.
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And last week in Shanghai, the Polestar 1 was introduced to the world. That all goes some method to describing why the 1 looks so much like a Volvo – since that’s what it was originally indicated to be. however it’s likewise an crucial statement for what’s to find from a standalone Polestar.
As we expose in this week’s problem of automobile Express, in 2019 we’ll see an all-electric Polestar saloon to rival Tesla’s design 3. Then, in 2020, a low-slung all-electric Polestar SUV will be unveiled. as well as those cars, we’re promised, will much better define what a Polestar will look like – as well as that’s not like a Volvo.
There’s lots of work to be done before then as Polestar’s Brit COO, Jonathan Goodman, revealed. The speed will be frenetic, however with the tech included it’s all achievable. building hasn’t even started yet on the Chinese factory that’ll create the beautiful, hi-tech Polestar 1 from the begin of 2019.
It’s the likes of Polestar as well as even Dyson that are truly set to shake up the whole cars and truck market with ingenious new designs as well as different methods to get them. as well as the timing for these predominantly electric brands truly couldn’t be better.
The rate of interest is already there, as the number of people checking out our EV stories on the internet shows. They may not be prepared to get just yet, however I’m sure that time will come much sooner than people think.
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